Ekta Kapoorâ€™s lips are sealed until July 10. And no, itâ€™s not because she is guarding a secret. Currently, the czarina of small screen has been advised by her family astrologer to keep mum and stay away from the press, media or public events until July 10, a month after she brings in her 34th birthday. No press, parties and public functions, only confidential work that too with her handpicked team members. This self imposed exclusion from the limelight is not a calculated move to buy time and television space. In fact her astrologer has suggested that being in exile at least from the media glare, is expected to be beneficial for her stars.
A source close to the TV tycoon says, â€œEktaâ€™s family astrologer Janardhan advises Ekta and her family on all personal and business matters. Ekta always listens to Janardhanji. So far she hasnâ€™t made any move against his advice and sees no reason to disobey him this time too. Going by his words, she will keep away from the limelight especially the media for the stipulated time.â€
Meanwhile, Balaji Telefilms has undergone a major shakeup. â€œFor a long time Ekta was working with people who she thought could be trusted to carry the company forward. Many of them have let her down. She has now relieved many top-rankers of their duties and brought in key people and hopes to make the companyâ€™s plans, procedures and vision more participative and collaborative. Appointing a new CEO, who replaced her uncle Ramesh Sippy, was a big step towards putting Balaji Telefilms back on its feet. At the moment sheâ€™s planning three films and two new TV shows and yet keeping quiet about it,â€ says the source.
As for the much discussed feud with Star, she still has shows on the channel.
â€œIn fact some of her serials on the channel like Kis Desh Mein Hai Mera Dil and Tujh Sang Preet Lagai are doing very well. She may soon do another new show for them. Far from licking her wounds Ekta is planning a major fund of films and serials in 2009-2010.â€
When we tried to contact Ekta, it seemed that she had already begun to follow her astrologerâ€™s advice on keeping her maun vrat. So itâ€™s no talking for Ekta, not, at least, till Janardhanji waves the green flag.
Report By: Subhash K Jha